Philips Morning Wakeup light / clock

This is the coolest. It's a lamp that mimics sunrise so you wake-up much calmer than a jarring alarm going off. It also has some fun bird + raise alarm settings.

Details here: http://www.amazon.com/Philips-Morning-Wake-Up-Simulation-HF3520/dp/B0093162RM/ref=dp_ob_title_hpc

Retails for over $100 but willing to sell it for $50.